lead generation

Offline Traffic Tips For Your Real Estate Blog, Part 4

Realtors are no strangers to postcards. In fact, they’re so much a staple offline marketing method I think every Realtor is issued a quota when they receive their license.
Unfortunately, no points are awarded for crappy cards. No A for effort, either, because crappy cards can hurt your brand.
You know the kind of postcard I’m [...]

Read the full article →

Offline Traffic Tips For Your Real Estate Blog, Part 3

It’s not tough to believe: the United States is one of the most associated countries in the world. There’s a club for just about every one and every thing. Look hard enough and you’ll probably find one for left handed albino bowlers.
Ever considered how to use these (the clubs, not the albino bowlers) to boost [...]

Read the full article →

The Guerrilla Guide to Building a Compelling Real Estate Brand

When it comes to building your brand, you’ve got to do it right. After all, nothing is as debilitating as enthusiastically building a brand only to discover it attracts all the wrong people or, worse yet, is so confusing and meaningless you’d have been better off if you had done nothing at all.
Check out this [...]

Read the full article →

Offline Traffic Tips For Your Real Estate Blog, Part 2

It was a funky shirt but I wore it as a test. Across the front it read “The Top 10 Traits of a StomperAgent” and in smaller text beneath “Text stomp to 4640 to find out”.
A quirky shirt, for sure, but I was curious to see if folks would text. And folks did. What [...]

Read the full article →

Offline Traffic Tips For Your Real Estate Blog, Part 1

When folks think of website traffic they tend to keep their mind focused on various online methods of driving visitors. What about driving traffic to your blog from offline sources?
This post marks the first in a series on driving offline traffic to your real estate website.

Read the full article →

← Previous Entries

Next Entries →