Posts tagged as:

conversion

How Well Do Your Blog Posts Convert? This Simple Plugin Will Help.

Many folks maintain the idea that you publish posts to your blog in order to attract visitors and business. That’s only partially true…

Your posts should not only attract, they should convert. Your blog posts should be an active part of your conversion process. Unfortunately, that’s where many fall short.

See, you’re not a blogger. You’re a Realtor who blogs. Your goal: convert business from your blog. And that means not just writing words to publish but actually leveraging all that content space to create opportunities where a visitor can convert.

In this post you’ll learn how to use a very cool Wordpress plugin to create conversion opportunities throughout your posts.

Read the full article →

3 Ways To Improve And Get More From Your Real Estate Blog

As a StomperAgent you’re always looking for ways to squeeze more out of your blog’s performance.

Now, I get a lot of questions from folks about how to better leverage their blog in their real estate marketing so I’m going to share with you 3 ways to improve your blog’s performance.

Implement these easy upgrades and your blog will transform from a mere place to collect words to an optimized marketing tool that attracts, converts, and nurtures more traffic.

Read the full article →

What Social Media Never Told You About Word Of Mouth

It used to be that word-of-mouth was the holy grail of real estate marketing. To have people preaching your good name up and down the block… or at least to their network of friends and family.

But then something happened. Folks were sold a new promise. A new sexy called social media and with it the mavens tagged it with a new set of instructions: “Go forth and mingle like it’s a cocktail party.”

Boy, that sure screwed folks up because it’s only partially true.

Read the full article →

Standing Out In Social Media (and THE schedule)

Do you stand out in the market?

Do your prospects remember you? Or are you just another Realtor, another website, another email or link?

In other words, are you forgettable?

Unfortunately, most Realtors are very forgettable.

What’s doubly unfortunate is that it is really not hard to stand out from the crowd. It isn’t that hard to get noticed.

You just have to do a LITTLE bit more than the next guy.

There are lots of different ways to do this… but one of my favorites for social media starts with a strategic network.

Read the full article →

The Art and Science of Email Marketing: Lead Segmentation

You’ve optimized your website for real estate lead generation. You probably even have those leads funnel into some kind of email drip campaign supplemented with the occasional broadcast email.

If that’s how you’re conducting your email marketing then it’s important you pay attention. You’re losing real estate business (and relationships!) and missing opportunities. Luckily, that’s about to change…

Here’s how to basically hand-pick the hot prospects from your list, build deeper relationships with your prospects, discover your market’s hot buttons and flat-out convert more leads into clients.

Read the full article →