Lead-Generation and the Persuasive Power of Initmacy

Your marketing funnel is what attracts prospects and guides them to the conclusion of becoming your client. Pretty simple stuff, actually, that can be broken down into small steps that require little commitment from your prospects.

I’ve been working with a coaching client on creating a system for approaching and attracting new prospects. What he’s come up with is initially pretty good. But, let’s take a look at his marketing funnel and see where it can be improved.

Unfortunately, most everyone gets the funnel wrong because they leave out increasing levels of intimacy.

Check this short video to see how to create a marketing funnel that works using the persuasive power of intimacy.

I mention a few ways of increasing intimacy in the video, what would you add?

Let The Guerrilla Guide Your Marketing

Advice, guidance, input and one-on-one phone calls with the Guerrilla of real estate marketing. Click for more

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How To Get More People To Click, Buy And Beg For Your Services — HomeStomper
September 25, 2009 at 7:33 pm

{ 2 comments… read them below or add one }

Jim Whatley September 16, 2008 at 2:09 pm

This is the quality help you get as a ultrastomper. I'm getting a marketing education. You have to market your self abd services then the house before you can sell a house. I hope no one in my market start using Mark. I want to own my market and with Marks help i will

Mark Eckenrode September 16, 2008 at 5:52 pm

@Jim Whatley – i got your email and i love your comparing marketing to dating.

the more comfortable you can make people feel to approach you (no fear of obligation, pick up lines, or pressure) the more people will WANT to continue the conversation with you…

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