Gauging The Impact Of Real Estate Social Media

It’s a common question from both REnet advocates and old-school holdouts – how effective is this interwebby thing?

That’s where CREST (Center for Real Estate and Social Technologies) comes in. More than a toothpaste brand, they’re pollsters looking to collect data on just this question so we can all try and make some sense of it.

Take a moment and head over to their site and answer a brief 15 questions survey about your real estate blog. They’ll be sharing the results at REbarcamp (you’re going, right?).

Thanks to agentgenius for bringing this to my attention.

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{ 4 comments… read them below or add one }

Ben Martin, Va Assn of REALTORS June 25, 2008 at 4:23 pm

Thanks for the linkation, Mark. I really appreciate you spreading the word. Yeah, the survey should only take 5 minutes. We intentionally made this one short to test the waters a little bit.

Look forward to meeting you in SF, and to personally delivering our first report.

Mark Eckenrode June 25, 2008 at 4:31 pm

@Ben Martin, Va Assn of REALTORS – no problem, ben. i’m pretty interested in the results. what i’d really like to see is CREST pursue a look into how all this REnet activity is re-shaping public opinion of the industry.

Ben Martin, Va Assn of REALTORS June 25, 2008 at 4:51 pm

Wow, that’s an angle I hadn’t really considered. I will be cornering you in SF to pick your brain on how we might do that. We have a small budget to do some consumer research.

Mark Eckenrode June 28, 2008 at 5:56 pm

@Ben Martin, Va Assn of REALTORS – i’ll share what i got with ya ;) i’d think, done right, there’d be a lot of support behind this “public opinion” measure

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