Totally free. No forms to fill out, no opt-in required, just click the link to download now. However…

“what the… ?” is pretty much the response people have when they take a look at my feet. no, i don’t have Hobbit toes or anything freaky like that but…

i’ve gotten into barefoot running which, as you might have guessed, involves running without shoes.

you may be wondering what this has to do with email marketing but read on and everything will be revealed…

Below is an email I recently sent to the fine folks who have joined HomeStomper’s email list. I put it together in a moment of inspiration and didn’t really consider posting it to the blog but it was incredibly well recieved… even by folks who were forwarded the email by caring StomperAgents. So, here it is… I hope you enjoy as much as everyone else has.

After speaking with a few folks after they’d watched yesterday’s marketing video we got to talking about how to really use benefit driven marketing to attract more people.

I then sat down to record this video for you. In it I show you a monkey-stoopid simple method you can use to distill the ultimate benefit out of every service/product(listing) feature.

Don’t write this off as “worthless” because it’s simple and free. You can’t beat it. Watch it below…

Sometimes video does a better job than an email which is why I recently recorded this video after a session with one of my coaching clients. The thing is, it turned out pretty damn good so I thought I’d share it with you here on the blog.

In this video I walk you through a very powerful marketing process that I follow every time I work on a new marketing campaign. Be sure to grab the PDF download, too…

I get the chance to hear a lot of different ideas, plans, strategies and tactics for agents to bring in new real estate business. It’s clear that marketing drives success and you and I know it. So, when you have a marketing-focused business already how can you step things up to deliver even better results?

I’ve asked myself this maybe a million times and the answer always starts with these four steps to remarkably better marketing…

You’re creating great content and it deserves some recognition. Folks (even those other than your spouse or mom) will help spread the word so long as you make it easy for them to do so.

To help you do this, I’ve listed below direct links to tools that will help you help your readers share your content with others.

This could be considered a trick question but let’s run with it anyway:

Are you successful at social media?

See, it was recently brought up to me that “the little guy” is dying off in social media. That the only way to be successful in social media is if you were a business there to promote something.

And, here’s where things get tricky…

If you tend to be lazy with your blog at times then rejoice. Creating content doesn’t have to be a struggle nor should it take all day. This guide will help even the laziest Realtor create effective blog posts.

Step-by-step, easy-peasy.

If you’re writing a description for your latest real estate listing you obviously want to provoke a response of some kind from readers. Unfortunately, writing for “response” usually takes a back seat to listing “features”.

Not good. See, without a compelling property description potential buyers might never understand what a gem of a home you’ve listed. Or, even if somewhat interested, may not even bother to contact you for more info.

To increase the responsiveness of your listing descriptions and better connect with readers, follow these 5 tips…