From the monthly archives:

December 2008

Real Estate Marketing Challenge

Here it is just a few days before Christmas and I’ve left comfortable Phoenix for a much colder, much snowier part of the map. Luckily, pumpkin pie and egg-nog await me!

Sweet things await you, too, which I’ll reveal in a moment but first… it starts with a challenge. Are you game?

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What Is Your Social Marketing Strategy?

Social media advocates are missing a key component to fully leveraging the power of social media in their marketing plan.

See, social media is more than just a “cocktail party” and when you apply the strategy outlined for you in this month’s (January 09) membership package you’ll benefit far more than those that take a “chit-chat” approach.

Watch this video to see what I mean…

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7 Simple Rules for Landing Page Optimization

At the rate folks labor for website traffic you’d think it was the sole source of online success when, in truth, it’s only one part.

See, the thing with traffic is that in order for it to be worthwhile (profitable!) it has to convert into leads and clients. Standing at your front line of traffic conversion is Landing Page Optimization. Here are 7 rules to follow when optimizing your landing page.

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When Is Being Wrong A Winning Trait?

As much as we like to think we have things under control our business can be far from it. Especially when so many fingers are in the real estate pie – your escrow officer, title company, cross agent, buyers, sellers, brokers, etc.

Basically, this means there’s plenty of people to muck up a transaction. But, is it wise to blame them when a transaction turns south?

Your decision can greatly impact your long term profitability.

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HomeStomper PRO Private Site Sneak Peek

Over the past several weeks I’ve been laboring behind the scenes and am finally able to let you in for your sneek peak. In fact, you may have already taken notice – I’ve started allowing HomeStomper readers into the private HomeStomper PRO area.

Let me tell you a bit more of what it’s about and what you’ll discover inside…

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