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Larry Flynt, publisher of Hustler magazine, came out of left-field and took center-stage during the bank bailout brouhaha. He declared that the porn industry, like the banks, needed bailout money to keep operating.

Brilliant move to leverage the national conversation about the bailouts and bring his business into the main conversation.

Over the past week the largest conversation, at least in the tech world, has been about the Apple iPod. Heck, there’s a whole machine behind making this gizmo the main conversation. A smart guerrilla would make sure their business uses some of that noise to their own benefit…

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Agents Helping Haiti on a 6 Hour Web-a-thon

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Last week something happened in real estate that hadn’t happened before…
A whole bunch of generous and caring speakers, trainers, and other experts participated in a 6 hour web-a-thon to benefit earthquake victims in Haiti.
No person involved in the call made a single cent, they simply volunteered their time and knowledge believing listeners would get [...]

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11 Tactical Resolutions That Will Improve Your Life

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Below is an email I recently sent to the fine folks who have joined HomeStomper’s email list. I put it together in a moment of inspiration and didn’t really consider posting it to the blog but it was incredibly well recieved… even by folks who were forwarded the email by caring StomperAgents. So, here it [...]

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The F.A.B. Approach To Benefit Driven Marketing

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After speaking with a few folks after they’d watched yesterday’s marketing video we got to talking about how to really use benefit driven marketing to attract more people.
I then sat down to record this video for you. In it I show you a monkey-stoopid simple method you can use to distill the ultimate benefit out [...]

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Do This Before Planning ANY Of Your Marketing (And Get Way Better Results)

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Sometimes video does a better job than an email which is why I recently recorded this video after a session with one of my coaching clients. The thing is, it turned out pretty damn good so I thought I’d share it with you here on the blog.
In this video I walk you through a very [...]

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